Raw Ratings Remain Low Against Olympic Coverage

[Big Red Machine]

Source: www.F4WOnline.com

By Dave Meltzer | @davemeltzerWON | Aug 16, 2016 1:29 pm

WWE should be very happy the Olympics are ending this week.

Raw was up very slightly, from 2.90 million viewers last week to 2.91 million viewers this week going against the Olympics. They would be the two lowest non-holiday numbers since 1997.

The bad news is Raw stayed virtually identical while the Olympics number fell from 28.76 million last Monday to 24.27 million last night.

Raw ended up fourth for the night on cable, trailing Rizzoli & Isles and Major Crimes on TNT, and The O'Reilly Factor on Fox News.

The number should rebound strongly next week, coming the day after SummerSlam.

The show did the usual pattern of the late arriving and early leaving audience that peaks in the middle, which will likely change when Daylight Savings time ends.

In the key 18-49 demo, 13 percent of the second hour viewers tuned out for the third hour.

The three hours were:

8 p.m. 2.88 million viewers
9 p.m. 3.08 million viewers
10 p.m. 2.78 million viewers