AEW Collision Ratings Report: Second episode experiences sharp drop in viewers, comparison to Dynamite’s second week

[Big Red Machine]

https://www.pwtorch.com/site/2023/06/27 ... xt-lately/

By Wade Keller, PWTorch editor

June 27, 2023


AEW Collision on Saturday night (6/24) averaged 595,000 viewers according Nielsen data provided to PWTorch, a drop from the premiere episode’s 816,000 viewers. That’s a drop of 221,000 viewers (27 percent).

The 18-49 demo rating dropped from 0.33 to 0.21, a drop of 0.12 (36 percent).

By contrast, the first episode of AEW Dynamite on Sept. 18, 2019 drew 1.409 million viewers followed by the second episode on Sept. 25 drawing 1.140 million viewers. That’s a drop of 269,000 viewers (19 percent).

Saturday’s Collision still drew substantially more viewers than AEW Rampage the night before, which averaged 391,000 viewers.

Last Tuesday’s NXT episode, featuring Seth Rollins defending his WWE World Title against Bron Breakker, drew 773,000 viewers. The prior week’s viewership of 581,000 viewers was more typical. NXT’s 18-49 demo the last two weeks was 0.23 and 0.16. Collision’s first two demo ratings were 0.33 and 0.21, so AEW is still drawing better by a big percentage in the demo that networks and advertisers care most about.

Collision might end up settling in the viewership range of NXT but higher demo ratings on what is considered a more difficult night to draw young viewers.

The first episode of Collision did not promote the second episode of Collision, but Dynamite did set up a key match on Collision including C.M. Punk in an eight-man tag match plus the reveal of who would team with Sting & Darby Allin.